I became so in awe of what she did for young designers through Fashion East. When a house has a new creative direction, I like to watch how it unfolds how runway ideas translate into pieces I could actually wear. The sorter can explain how they operate, their working conditions, and why they might sometimes miss a stain or a rip. If the creative director is on board, it's much easier for sustainability teams to connect their work with the brand values that drive emotional resonance among consumers, shifting mindsets and behaviors Hermes Lindy Bags in the process, it's still quite elusive. Sustainability doesn't tend to be the priority in those first few months of a new creative directorship, has heard from several sustainability teams about the postponement or cancellation of meetings with creative directors. I hear of sustainability teams that are thrilled if they get the chance to speak to the creative director once a year. Part of the transition could be showing creative directors what a valuable resource long term suppliers are, and not just for sustainability. Where many in the role delve into the archives for inspiration ahead of their debuts, few consult suppliers, which often have bigger archives than the brands themselves. There's then the added bonus of knowing production volumes, which can reveal how well different designs resonated with consumers. offers one of the clearest examples of this translation in action. Founded in 2021, the brand is rooted explicitly in, rejecting the ingredients led optimization cycles that dominate much of the beauty industry. Deciding on an after party look proved difficult for who tried on over 50 options. brings some of garments to the dinners, but the next step is to host a pop up so people can see the quality, she is mostly off limits, or restricted to partners who are open to buying off season. In October 2023, Miles finally popped the question. So I went to meet Her Highness, She is someone I've always admired and looked up to, and she told me that they were looking into doing something of the sort in the region. While public attention is the main goal of, to promote tailoring to the masses, wants to attract the attention of the 750 brands exhibiting, as potential clients. The manufacturer has activated at before, via a rock event at tailor shop. Some style staples are simply meant to be worn together like the classic white tee and jeans formula, or the off duty approved pairing of a khaki trench and penny loafers. one of many luxury marketing execs figuring out how to deftly communicate a creative transition, maximizing both customer recruitment and retention while underscoring how a new designer era both advances the brand without erasing its history. For many, much rides on the success of brands new eras. A strong creative vision and compelling product alone isn't enough. By division, jewelry which includes and led the way, with 14 growth exceeding expectations 10 in consensus. Both jewelry and watches grew strongly, led by iconic lines and fueled by attractive novelties and impactful Hermesbagonline.com communication, the company. Sales in specialist watcakers arm, featuring were up 7, also beating expectations of flat sales and marking a second consecutive positive quarter.